Search Engine Optimization
Services
Package: 3 Phase Search Engine
Optimization*
The 3-phase search engine optimization service is an affordable highly
effective system for improving search engine ranking
and is recommended for any
web site that can benefit from increased traffic, which
is just about every business related web site. Click
here to learn more about the basics of search engine optimization.
| Phase 1 |
- Search engine ranking analysis prior to optimization, record search engine ranking statistics
for future frame of reference.
- Analyze the web site to determine which 3 pages will be the
best candidates to concentrate full optimization efforts on.
- Analyze the web site and associated business to determine preliminary
keywords. Discuss the potential keywords
with the client to ensure all important keywords
have been considered.
- Use a keyword analysis tool on the preliminary keywords to
derive a good set of keyword combinations for
use in the optimized web pages.
- Develop Meta tag descriptions for the 3 main pages.
- Create a Google sitemap and submit it to Google.
- Incorporate the appropriate keyword combinations into the web
pages within the following page elements:
- Page Title
- Meta Tag Keywords
- Meta Tag Description
- Image Alternate Text
- Body Text
- Perform basic optimizations
on other web pages within the
site up to a total
of 6 additional web pages.
- Add a web site link to VCP Internets Links
page.
- Submit the web site to the major search
engines and hundreds of other search
engines.
- Submit a progress and initial ranking report
to the web site owner’s email address
on file as appropriate.
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| Phase 2 |
Wait one month then:
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- Run a search engine ranking analysis and compare it to the
frame of reference to determine effectiveness of
the initial optimizations.
- Re-evaluate search engine optimization to determine weaknesses
in keywords, then appropriately
modify page element content in an effort
to improve ranking.
- Re-Submit the web site to the search engines
- Submit a progress, ranking, and web site traffic report to
the web site owner’s email address on file.
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| Phase 3 |
Wait another month then repeat the steps in phase
2.
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| Cost: $595 |
Individual Services*
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Keyword Analysis |
- Analyze the web site and associated business for preliminary keywords.
- Meet with the site owner via telephone or email to finalize base
keywords.
- Use keyword analysis tools and proprietary techniques to further
refine targeted search engine friendly
keywords and key phrases to be used
in search engine optimization for
a web site.
- Cost: $150 Per Site
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Description Copy writing |
- Analyze the web page content and keywords to determine and create
an effective description that makes sense and is
focused toward good search engine ranking including
relevant keywords.
- Cost: $25 per page
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Full Page Optimization |
- Modify the page title to include relevant supplied keywords
- Include relevant supplied keywords into the page’s “keywords”
meta tag.
- Include supplied description text into the
page’s “description” meta tag.
- Analyze the body content and modify (copywriting) as
necessary to include relevant supplied
keywords while maintaining the integrity
and proper flow of the wording.
- Modify image tags to include appropriate
alternate text and supplied keywords
- Run the page through an optimization
analysis application and implement
appropriate changes as suggested by the application.
- Verify and/or fix proper HTML structure
- Remove or fix broken links
- Cost: $200 for the first page and $100 for each additional page
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Basic Page Optimization |
- This is basically to ensure proper web page formatting integrity,
which helps with search engine ranking. Full page optimization is highly
recommended
for at least one page on a site. This option should only be implemented
on pages that are anticipated to be poor candidates for full optimization.
It ensures that the search engines do not penalize the sites ranking
for poorly developed web pages.
- Verify that the page title is not blank and create a relevant one if
it is.
- Verify image tags to have appropriate alternate text and create alternate
text if needed.
- Verify proper HTML structure and fix if necessary.
- Remove or fix broken links
- Cost: $50 per page
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Search Engine Submission |
- One-time basic web submission to dozens of major search engines, hundreds
of other search engines, and thousand of listing services on the Internet
for updated indexing.
- Cost: $25
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| Serving the Chicago northwest suburbs in Algonquin, IL, our staff can
visit your local office to discuss search engine optimization of any of
our many other services in person to explain how we can help your business
increase sales leads. If web site traffic is important to
your business, what ever you do, don't hold back from search engine optimization.
It is way
too
important
to ignoor. Contact Us now for more information. |
*Most web sites have relatively simple pages to work with. However,
on some sites the web pages can become quite complex.
Therefore, the prices listed are based on typical web pages. For complex web
pages there may be additional costs quoted upon initial review of the site.
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